In 1837, two brothers decided to stir up the tea industry, by horse. Really. Each morning for 19 years Joseph and Edward Tetley loaded a packhorse with their finest tea and peddled it until the Yorkshire sun set. How did they (and the horse) do it for so long?
We have no idea.

Finally they set up shop in London. The horse was gone but the Tetley spirit remained: one part pragmatic attitude, an equal measure of working class roots and a generous spoonful of ‘ stiff upper lip’.